Neon Desert
Context
ThenWhat Brand Lab and Intel partnered to create “The Theatre of Experience” methodology. This methodology explores ways to enhance authentic community connections, using theatre as a framework to understand and create meaningful, immersive experiences.z
Objective
The De-Construction of House Music: House music has a rich history and deep culture. Our design studio’s mission was to learn, honor and curate an experience that shared this knowledge with the SLC community in an approachable way.