M3F Music Festival




M3F Music Festival

M3F stands out as one of the only 100% non-profit music festivals. The festival is dedicated to fostering arts, community, culture, education, and the environment.
  • Branding + Visual Identity
  • Social + Video Content
  • Experiential + Interactive Installations









Social Content

The party starter

Capturing the free-spirited and loving atmosphere of M3F through our social channels was essential. Every piece of content was crafted to reflect our core values and generate excitement. Designed with our target audience in mind, content was intentionally to be entertaining, informative, on-trend, and shareable.








Immersive Installations


  • The Estrellas
  • The Ponderosa
  • Portals
Experiences to remember

Designed as places to make memories, elevate interactions and provide moments of joy, delight and surprise. 


The Estrellas

Inspired by the Estrella , AZ this LED cactus forest immerses visitors in a unique environment, offering visuals and music that enhance the festival experience.




I created videos + branded visuals that immersed you in the environment and were cohesive with the music. These were displayed on the LED cacti screens ︎︎︎












The Ponderosa

Inspired by the Ponderosa, this scaffolding structure offers a comfortable retreat for rest, relaxation, and a break from the sun while being central to the stages.


Portals

These thresholds mark the transition into the festival and the journeys between stages, featuring florals, life size steel figures and illuminated, tactile cloth to guide the way.









Make your own waves.

abbyallreddesign@gmail.com
linkedin.com/in/abbyallred

Send a direct message ︎︎︎